Entries by admin

Do Social Media Companies Have Too Much Control Online?

Unless you’ve been living in a cave somewhere for the last decade or so, you’ve probably noticed that social media is one of the fastest growing trends and markets in the world. In fact, according to a recent stat, it is estimated that as of 2019, 3.2 billion of us use social media globally. That’s […]

Top ten free online tools for your business!

You don’t always need to have expensive software installed on your computer. From image-editing programmes to free online office suites and calendars that you use in your browser or smart-phone, a quick online search will find lots of free tools that can replace a lot of your desktop software, or serve a niche requirement to […]

Making sense of the Cookie Law!

In 2011 a new European e-Privacy directive came into law dictating how websites can use “cookies” to track what a user does on the Internet. In essence it affects every website owner in Europe, but the lack of action by almost every major website to comply with the directive, and ambiguity in the law itself […]

Internet Marketing – The Facts

Ten years ago, everyone had to have a website. Today, you not only have to have a website, but now it has to be SEO’d and Linked In to Facebook while you Tweet about your company’s latest App. With an entirely new language to learn on top of all the technology, it’s not always easy […]

How to Market your Business Online

Once you’ve established that potential customers are searching for your products and services online, you can start thinking about an internet marketing strategy. The principles of internet marketing assume that your website should be the central focus of your business marketing activity and that all other marketing activity should drive potential clients to your website. […]

Is Search Engine Marketing right for you?

The internet provides a wealth of marketing opportunity – just think the entire world sitting at their computers, waiting to hear about your products and services. Or are they? Cyberspace is a huge place – billions of searches taking place on hundreds of millions (maybe more) websites by tens of millions of users. While your […]

How to write a good blog

Let’s start with the basics – why are you blogging and why do you think you should? This is an important question to answer as it will inform the style and content of your articles and keep you focussed. Essentially an effective blog has three very important strings to its bow – It’s part of […]